Un nouveau directeur marketing chez Yamaha

Yamaha Motor France annonce la création d’un poste de "directeur des divisions et marketing (moto, power products, Marine, technique et accessoires)", auquel est nommé de Gérard Valat.

Après avoir crée OAKLEY EUROPE en 1982 et s’être lancé dans le foot-wear en créant pour PUMA une collection de bottes de moto, Gérard Valat débarque donc dans le service marketing de la marque aux diapasons.

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